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Is Google Tags a waste of time?

Google unveiled “tags”recently, which is their way to add incremental revenue to their small business advertising line, that falls in the local category under “places” (which is their re branded local...

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Lucid Tech Talk – How to set up a Google, Bing, or Yahoo Places Account

Intro As recently as 10 years ago, if you needed to find the best place to get your tire changed, you would have relied on recommendations from friends, signs by the side of the road or even the phone...

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What is metadata and why is it important?

We are all now very used to hearing the term “metadata” thrown around in digital marketing, but what is it really? In essence, metadata is the data regarding your data. This data summarizes basic...

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SEO Best Practices for 2019 and Beyond

If you’re a digital marketer, you are well aware that the search engine optimization landscape is changing as technology and user behaviors continue to evolve. We know there are now more searches...

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SEO Checkup: 4 Tips for Your Next SEO Audit

Whether you are assessing the website of a new client or need to re-vamp your organic strategy for an existing one, performing a search engine optimization audit is a great way to ascertain the weak...

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Creating Organic Keywords

Keywords can be a tricky business. As much as they seem like pretty general topics, sometimes they can come off sounding robotic and unnatural in a blog that isn’t properly written; this can be the...

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How Google My Business Plays Into Your Local SEO Strategy

Let’s talk local search engine optimization (SEO). An important first step in any local SEO strategy is claiming — or creating — and verifying your Google My Business (GMB), listing. GMB is a free...

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Is Voice Search Optimization Part of Your SEO Strategy?

The increasing ability of A.I. devices to handle voice commands has begun to change how users browse the Internet and how businesses shape SEO strategy. Make sure your business is ready for this shift...

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